In the last twenty years David has lived on four continents and created award-winning multiplatform campaigns in over 42 countries for some of the world’s largest brands.

He has successfully run Creative Agencies in Asia (twice Asian Agency and of the year) and Australia (Agency of Year) and was most recently Chairman and Creative Director of Grey London where he created the highly acclaimed AOL Discuss campaign, a seminal campaign in multiplatform socially relevant content.

Realising the need to create greater audience engagement and the potential of ‘Connecting Companies to Causes and Causes to Cash Registers’, David founded WhatOnEarthIsGoingOn? in January 2008, partnering with MSN Worldwide to create an online socially relevant content channel.

David’s work includes National Contemporary Art Prizes, Global Film Competitions, Animation Series, Photographic Magazines, Documentaries and a host of multiplatform campaigns for Brands like AOL, Nokia, Roche, Goldfish, HongkongBank and Telstra.

In January 2009, WhatOnEarth joined forces with ESP to create a company that creates multiplatform formats which allow Brands to convert audience engagement into cash.